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For Immediate Release
Robyn Nowak
(414) 225-9520
Merillat Classic Line Expansion Offers New Options in Style and Quality
ADRIAN (Mich.) – Merillat has expanded Merillat Classic, building on a great tradition of quality construction, timeless designs and a wide variety of options. Introduced in January 2009, the expansion included a new finish as well as product enhancements. The additions are just another example of Merillat’s continuing effort to provide a competitive advantage while giving designers, builders and homeowners even more design flexibility. The new offerings were displayed in Merillat’s booth during the 2009 International Builders’ Show.
New Finish
The Kona finish is the newest addition to the already extensive Merillat Classic offering. “This translucent, deep brown finish addresses the trend toward a darker, richer and bolder look,” said Paul Radoy, manager of design services for Merillat.
Available on Maple, Kona is a gracious complement to the wood’s smooth, closed grain. It works with a variety of room décors and blends beautifully with contrasting finishes. Kona is available on all Merillat Classic door styles, and raises the total Maple offering to five standard finishes and 14 color choices including glazes.
Product Enhancements
Enhanced Warranties:
Merillat strives to manufacture products of the highest quality and most sound construction in the industry. To that end, the Merillat Classic warranty has increased from a limited 5-year to a limited 25-year warranty. Likewise, Merillat Essentials has increased from a 1-year limited warranty to a 5-year limited warranty.
New Standard Shelf:
Shelving in standard Merillat Classic cabinets has changed from 5/8" shelving to 3/4" shelving for improved durability and quality. Deflection testing (the ability of the substrate to resist bowing) indicates that the thicker shelf reduces the amount of deflection significantly as compared to the current 5/8" shelf. This improvement is evidence of Merillat’s commitment to continually improve quality and durability.
About Merillat
Based in Adrian, Mich., and part of the Masco Builder Cabinet Group (MBCG), the Merillat brand has been providing quality cabinetry since 1946. With manufacturing plants located throughout the United States, Merillat has grown to become one of the nation’s largest cabinet manufacturers and the number one builder preferred cabinet. Merillat offers the best selection of stylish, quality products at a variety of price levels, and all Merillat products carry the seal of the Kitchen Cabinet Manufacturer Association (KCMA). Merillat is leading the industry in consumer research to better understand what new home shoppers are looking for when purchasing a home. The company was also featured in John Ratzenberger’s Made in America television program. Merillat is proud to be a Diamond Sponsor of the National Association of Home Builders, Women’s Council, a member of the NAHB National Council of the Housing Industry, Color Marketing Institute and the National Kitchen and Bath Association. A leader in environmental stewardship, MBCG has been certified ISO 14001 and granted an Environmental Stewardship Program certificate by the KCMA.
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